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Tuesday, October 19, 2010 - 10:00am -- Tue, 10/19/2010


Los Angeles, CA

Organized in partnership with The GRAMMY® Museum, the the “Women in Rock” panel discussion will gather over 200 high school students inside the museum’s Clive Davis Theater. The event will feature five impressive female music business professionals who are currently working in today’s industry, including: Erin Yasgar (former Head of Brand Partnerships and Digital Strategy–Interscope Geffen A&M), Stephanie Hopson (Senior Director of Marketing & Advertising–Vanguard Records), Stacy Clark (Singer, Songwriter, and Musician), Tina Morris (Studio Manager–The Village Studio), Beth Sestanovich (Group Publisher–Village Voice Media (LA and OC Weekly)).

 

Panelists:
Erin Yasgar, former Head of Brand Partnerships and Digital Strategy for Interscope Geffen A&M, developed campaigns with such multi-national corporations as Samsung, Reebok, Absolut, Chrysler, MAC cosmetics and T-Mobile, establishing a strong presence for these brands in digital and social media via artists like 50 Cent, Gwen Stefani, Mary J Blige and Nelly Furtado. Earlier in her career, Ms. Yasgar built Universal Records’ first-ever New Media department from the ground up, overseeing the digital marketing of more than 100 artists. Yasgar’s first entry into the digital arena came in 1995 as Director of Marketing for EMI, where she helped move forward the digital space working on the industry's first music downloads and formed a major strategic alliance with Coca Cola. Most recently, Ms. Yasgar has consulted with clients like Filter Creative Group, The Festival Network, Fanscape and more. She also lends her talents to a wide array of philanthropic efforts, acting as a sponsor for Women For Women International. Always one step ahead of what's next, Ms Yasgar's work as a digital risk taker has furthered many of the ideas and marketing tactics that we now take for granted as part of a standard marketing mix. For more information on Erin, please visit: http://erinyasgar.squarespace.com/about-me/

 

Stephanie Hopson has over 10 years of record label experience working for the Vanguard and Sugar Hill record labels. As Senior Director of Marketing & Advertising, Stephanie has spearheaded TV, print and online advertising campaigns, as well as marketing initiatives and third party partnerships, for a wide range of artists from Matt Nathanson, Greg Laswell, Kimberly Caldwell and Stacy Clark to Merle Haggard, Dolly Parton, Levon Helm, and Indigo Girls, amongst others.  Stephanie began her career in college radio and then as the Associate Producer of the nationally syndicated Top 40 radio show “Fox Kids Countdown.”  For more information on Stephanie and Vanguard Records, please visit: http://www.vanguardrecords.com/

 

Stacy Clark is a Buffalo born, Southern California-based singer, songwriter and musician. Her debut Vanguard Records album Connect the Dots, produced by Matt Appleton (Panic! At the Disco, The Veronicas) announces Stacy as an exciting new artist to watch on the indie-pop music scene. Her songs have been featured on The CW’s One Tree Hill, MTV’s The Hills, The Buried Life, My Super Sixteen, Exiled, and Engaged & Underage, ABC’s Make It Or Break It, Bravo’s The Rachel Zoe Project, and VH1’s The Price of Beauty. Stacy’s song “White Lies” was recently featured as the iTunes Free Single of the Week, she was the winner of the 2010 Orange County Music Awards Top Pop Artist, and has been featured in CosmoGirl and Teen Vogue. Stacy is sponsored by Daisy Rock guitars and is also an artist ambassador for the non-profit organization “To Write Love On Her Arms”, who were featured in the video for her new song, “Hold On” Download a free track from here album Connect the Dots” here: vanguardrecords.com/stacyclark and visit this site for more information on Stacy: myspace.com/stacyclark

 

Tina Morris started her career in music as a guitar and Music Production/Engineering student at Berklee College of Music in Boston. Immediately after college she started her professional career at Sound Techniques giving her a head start as an engineer and studio tech and working with some of the best in the business. After years of gigging with her band as a heavy metal guitarist, working as a freelance engineer for NPR, Q Division Studios and The Blue Man Group she decided to move to LA with her soon to be husband John Joyce. After moving she landed the position of head evening tech for The Village Studio.  Continuing to impress employers and clients alike with her expertise, Tina’s hard work was rewarded with a promotion to her current position as Studio Manager. Now the proud mother of her first son Jackson, Tina still manages to balance her role of manager and mom perfectly, keeping The Village busy.

 

Beth Sestanovich is currently Group Publisher of Village Voice Media running the LA and OC Weekly, laweekly.com and ocweekly.com. Appointed in June 2002, she is responsible for the P&L’s of both companies well as the staff of more than 120 people who create the content each week. Under her leadership, the LA Weekly has grown to become the largest and most successful weekly newspaper in the United States. Established in 1978, the LA Weekly is a 25 year-old publication of news, arts and entertainment, which strives to publish a hard-hitting and entertaining newspaper every week with the most comprehensive calendar available anywhere in the city. Its mission is to provide a provocative point of view and an alternative to the staid coverage by the mainstream daily papers and city magazines in LA. In 2002, LA Weekly began developing its website laweekly.com which has evolved into the second largest local web destination in LA covering all things Los Angeles. The OC Weekly began publishing in 1995 to provide another voice to the thriving arts and music scene as well as the fascinating political landscape of the 2.5 million people that reside in Orange County. Previously, Beth spent 8 years at the Los Angeles Times in a variety of management positions including Advertising Director for the Los Angeles Region managing more than 100 people and $100 million in revenue. She also served on the Aviva Center Board of Directors, which is a shelter for abused, neglected and abandoned teenage girls. Beth is a member of YPO, Santa Monica Bay Chapter, and the Organization of Women Executives. For more information on Village Voice Media, please visit: villagevoicemedia.com